24K Gold Face Mask: Victoria’s Secret Models Irina Shayk, Sara Sampaio & Elsa Hosk Have a New Favorite

24K Gold face mask, Victoria’s Secret Models Irina Shayk, Sara Sampaio & Elsa Hosk have a new favorite
Credit: Lennart Preiss / Stringer / Getty

Victoria’s Secret models Irina Shayk, Sara Sampaio, Alessandra Ambrosio, and Elsa Hosk are embracing the Midas touch in the form of a gold face mask. The Victoria’s Secret Angels 2016 were enjoying all the 24k gold mask benefits, just in time for the VSFS 2016.

Makeup Prep

The must-see fashion show of the year happens today, and the top Victoria’s Secret models got themselves ready in a way that would give them glowing skin for the entire evening.

If you want to look like Ambrosio, Shayk, or Hosk, then you’ll need to be willing to dish out the gold face mask price of $300.00 (yes—that’s the true price of beauty). The gold leaf mask from makeup artist Mimi Luzon, has become the greatest weapon in every VS model’s arsenal. On or off the runway, this is the makeup product that the top models are using.

Getting skin ready for tomorrow❤️❤️❤️ @mimiluzon #vsfashionshow

A photo posted by Sara Sampaio (@sarasampaio) on

Why VS Models love the Gold Face Mask

It may sound odd to use gold on your skin, but it makes sense that VS models are using it. Pure gold is believed to give the skin extra radiance, which is great for the runway and can treat fine lines and redness that occurs on the skin.

But you won’t need to shell out $300.00 for your taste of heaven: Oribe’s Gold Envy Luminous Face Mask can be bought at the more reasonable price of $95.00—that way you can still afford to eat.

But why gold? Here’s what Luzon’s web site says: “The golden leaf is laid on top of the corrective mask and optimizes its overall effect. It provides the skin with immediate wellbeing, treats redness and fine lines and gives the skin a more even tone and a healthy glow.”

Gold has many different properties that are good for the skin, so it’s no wonder that models are literally covered in it.

Stylecraze says: “To have a clear skin, free from wrinkles & spots is every woman’s ultimate desire. Gold can activate the basal cells of the skin, which increases the elasticity of the skin. It thus reduces wrinkles, fine lines, blemishes, and marks on the skin, and will make you look younger.”

Gold can also stimulate skin cells, help treat allergies, reduce dryness of skin, and fight premature ageing.

Frey, K., “What’s With Those Gold Face Masks All the Victoria’s Secret Angels Are Wearing?” People web site, Nov. 29, 2016; http://people.com/style/24-karat-gold-face-mask-reviews-victorias-secret-models/, last accessed November 30, 2016.
“Top 10 Benefits Of Gold For Sin Care” Stylecraze web site, Sept. 12, 2016; http://www.stylecraze.com/articles/benefits-of-gold-for-skin-care/, last accessed November 30, 2016.