Aspyn Ovard’s Collab with Pixi Beauty Launches January 15

Aspyn Ovard’s Collab With Pixi Beauty Launches January 15
Credit: Aspyn Ovard YouTube

Pixi by Petra is a popular drugstore makeup and skincare line, most readily available inTarget stores across the nation. Pixi skincare products have been talked about by many beauty gurus on YouTube, often comparing them to higher end products. Aspyn Ovard, a beauty and lifestyle YouTuber recently teamed up with them to create her own limited edition collection of Pixi makeup products. The lifestyle vlogger and blogger was ecstatic when she announced her collaboration with the brand on Instagram, including details of a chance to win a trip to London with Pixi. Aspyn Ovard’s Instagram post was a photo of her posing with her Pixi products, captioned:

“Excited to announce my collaboration with @pixibeauty! ? I have been working on this for so long! Products are available on today and will be available in @Target stores starting January 15th!! ??? They are also giving away a trip to LONDON for a follower and a friend! The info is on their website so check it out asap because WHO WOULDN’T WANT TO WIN THAT! You’ll get to come to a Pixi Party in London and meet me and the other #PixiPretties – Thank you guys for supporting and following me, I wouldn’t be able to do these crazy things without you all!”

Pixi + AspynOvard Makeup Collection

With the guidance of Pixi’s founder, Petra, Aspyn curated a collection of her “dream” beauty products that she swears by, and represent “Pixi’s philosophy of fuss-free in a few minutes.” Aspyn Ovard’s collection consists of three “Glow-y Powders” in a an ivory, champagne, and pink shade, as well as an eye accent kit that has a lower lash mascara and a brow gel. A fan of her natural glowing look, we’re not surprised that she included these essentials in her collection. Here’s what Aspyn had to say about her selections:

“The blush is perfect for the everyday fresh face look. It really makes my complexion come alive… I always make sure my eyes stand out. The detail brush on this mascara is perfect to accent my lower lashes. The Brow Tamer keep[s] my brows in place all day.”

Each product in the Pixi + AspynOvard collection is $14. Pixi Beauty shared a video just ahead of the launch of this collaboration, giving fans some insight into what went on behind the scenes:

On Aspyn Ovard`s YouTube channel, you`ll find a variety of videos including lifestyle, fashion, DIY, hairstyle, back to school, and travel diary videos. She also has a vlog channel with her husband, called “Aspyn+ Parker,” where she posts daily vlogs of the couples’ lives together. She shares personal information, like her experience with plastic surgery and buying their first home.

We can’t wait to try out the products from Aspyn’s collaboration with Pixi. If you plan on picking up some items from this collection, leave us a comment below and let us know what you think of them!



“Pixi + AspynOvard,” Pixi web site;, last accessed January 9, 2017.