EOS Lip Balm, Once Promoted by Julianne Hough, Gwen Stefani, & Anna Kendrick, Offers Compensation after Lawsuit

EOS Lip Balm
Photo Credit: Michael Loccisano / Staff / Getty

EOS Lip Balm is offering compensation to several customers who experienced negative side effects, while stars like Julianne Hough, Gwen Stefani, and Anna Kendrick used to—and might still—swear by it for relieving dry lips. Why is EOS facing a lawsuit? Here’s what you need to know.

The Law Suit

A class action lawsuit was filed against the skin care brand, claiming that the lip balm caused rashes, blisters, cracking, and a loss of pigmentation of the skin on and around the lips. Despite the bright packaging and celebrity endorsements, EOS lips balms have caused problems for several customers.

In early January, plaintiff Rachael Cronin sued the brand because she experiences some of the uncomfortable side effects previously mentioned. The lawsuit stated, “Within hours, her lips became substantially dry and coarse, what Ms. Cronin describes as feeling like ‘sandpaper,’ Ms. Cronin’s lips and surrounding skin area had severe blistering and rashes causing her to seek medical care.”

Additionally, the lawsuit stated that there were no warnings about potential adverse side effects on the packaging.

#yummy @eosproducts ? gx

A photo posted by Gwen Stefani (@gwenstefani) on

EOS responded with affirmations that its products are manufactured with the “highest quality ingredients,” and “meet or exceed all safety and quality standards set out by our industry.” It also added that customer safety was a top priority for the brand. Thankfully, a settlement was arranged only 15 days later with Cronin’s lawyer thanking them for responding and for “doing the right thing” by making sure the product packaging had more detail so buyers could make more educated purchasing decisions.

Unfortunately for EOS, the case is back in the spotlight after Buzzfeed News received settlement agreement files stating that the brand will be settling at least 10 similar cases and offering compensation for the damages. Those who experienced negative side effects could be reimbursed with money, products, and more, depending on the severity of each case. Buzzfeed News reports, “Affected consumers are eligible to receive either $75 for verified medical expenses, a $15 cash award, $20 worth of EOS products, or up to $4,000 depending on their injuries.”

When Glamour questioned the brand about the unearthing of the lawsuits, they responded with the following: “We are pleased with this amicable resolution of the lawsuits brought against EOS earlier this year. We stand behind our products and the ingredients we use, and the settlement does not warrant any changes to our product formulations . . . and we remain committed to delivering innovative beauty products that are safe, effective, and bring joy to EOS fans.”

Despite the case, celebrities have supported the brand in the past and some still do. In addition to those previously mentioned are Miley Cyrus, Britney Spears, and Hillary Duff.

Live for these little round babies @eosproducts ya really save me! Especially in the chilly nyc weather!

A photo posted by Hilary Duff (@hilaryduff) on


Markovinovic, M., “EOS Lip Balm Is Offering Compensation To Customers Who Experienced ‘Severe Blistering,’” Huffington Post web site, Nov 3 2016; http://www.huffingtonpost.ca/2016/11/03/eos-lip-balm-compensation_n_12785476.html

Seals, G., “EOS Lip Balm Lawsuit Updates: The Brand Is Compensating Customers Who Experienced Blisters and Rashes,” Glamour web site, Nov 2 2016; http://www.glamour.com/story/eos-lip-balm-lawsuit-blisters-compensation