Urban Decay Introduces 30 New Shades to Their Vice Liquid Lipstick Collection This New Year

Urban Decay introduces 30 shades of Vice Liquid Lipstick collection this New Year, Get ready to grab it!
Photo Credit: Instagram

Urban Decay relaunched all 100 shades of their Vice lipsticks this year. The collection’s packaging, shades, and finishes were updated—and although we believed that Urban Decay couldn’t do any better, they did. Some lucky beauty bloggers were gifted with the entire set (yeah, we’re jealous too), and were kind enough to swatch the shades. After seeing all the shades that UD’s classic lipstick comes in, our inner liquid lipstick lover longed for some new liquid lipstick shades.

Check out sonjdradeluxe’s video where she swatches all 100 shades of Urban Decay’s Vice lipsticks:

Urban Decay Releases New Vice Liquid Lipstick Shades

Our prayers have been answered, and Urban Decay has finally released new shades in their Vice Liquid Lipstick Collection! The waterproof lipsticks boast an impossibly comfortable formula and we couldn’t be happier with the addition of 30 brand new hues. The popular makeup brand shared a short video on their Twitter page announcing the release of their new kiss proof lipstick shades. Urban Decay spokesmodel Ruby Rose was featured in the video—her edgy fashion and makeup style matched the vibe of the promotional video flawlessly.

Urban Decay’s Vice Liquid Lipsticks come in two different finishes; comfort matte, or metallized. Boasting a “waterproof, kiss-proof, and life-proof formula,” these lip colors have a lot to live up to! The teaser photos that Urban Decay has been releasing hint at some pretty jaw-dropping shades. From bold reds to pink nudes and vampy purples, it seems like this UD liquid lipstick collection will have something for everyone. With 30 shades, we imagine it’d be hard not to have a wide variety!

Urban Decay Launches Spring ’17 Line

Urban Decay’s Instagram post yesterday reading “We’re back at it again. New year, new product release, same killer brand. #UrbanDecay” let followers know that new lip colors aren’t all they have to look forward to this year.

We’re back at it again. New year, new product releases, same killer brand. #UrbanDecay

A photo posted by Urban Decay Cosmetics (@urbandecaycosmetics) on

In fact, the brand also released a video of Chief Creative Officer Wende Zomnir going through their entire Spring 2017 range.

With a focus on complexion products to keep your skin and makeup as fresh and as flawless as possible, we can’t wait to get our hands on some of these new goodies. Urban Decay’s setting sprays have always been a cult favorite, and with a little revamping, we’re sure they’re even better. The formula isn’t the only thing that’s been improved here. Turns out, Zomnir hated the white bottle as much as we did—she thought it was too easy to get dirty after having your hands mess around with foundation and eye shadows. You won’t have to worry about this with the new black matte bottle. This brand has never had primers in their collection, so we’re excited to see how these work out—they seem to cover all the important qualities like mattifying, pore-filling, and color correcting. They will be offering both priming sprays and regular gel-like primers.

Excited about UD’s new Spring line? You don’t have to wait to get your hands on their new products, since the full collection is already available on www.urbandecay.com!



A. Statz., “When Are Urban Decays’ Vice Liquid Lipsticks Coming Out? Get Ready To Shop This New Formula,” Bustle web site, January 3, 2017; https://www.bustle.com/p/when-are-urban-decays-vice-liquid-lipsticks-coming-out-get-ready-to-shop-this-new-formula-27654, last accessed January 4, 2017

A. Statz., “Everything in urban Decay’s Spring 2017 Collection Will Have You Ready For Warm Weather,” Bustle web site, December 28, 2016; https://www.bustle.com/p/everything-in-urban-decays-spring-2017-collection-will-have-you-ready-for-warm-weather-26812, last accessed January 4, 2017